Actually, SEO never changes. We need to work time to time with three things: content, links, and measurement. Content is King so it comes first, Links and Measurement come together after Content. All other factors of SEO have changed many times but the above three factors are pillars of SEO. Here we will discuss TOP 5 SEO Tips and Tricks for 2018 and SEO Strategies
1. Voice Search
Within the last few years, we have adopted a lot of improvements in technology and as a result, the way of using the Web is changing. In 2018 we will experience Voice search everywhere like in Smartphones, computers and Music Speakers. So we need to be curious about voice search SEO in 2018 to get optimum results in SEO. Here are some Tips for Voice Search SEO.
- Answer questions as much as possible.
- Make your content easy to read
- Optimize for mobile and local search
- Use everyday language Content
- Teach Google the right Synonym
- Claim and Optimize your Business
2. Keyword research
We know Search engines are work on Keywords, whenever we search about something then we use keywords. So, having a good knowledge about Keywords can lead you in SEO strategies.
Here I,m going to introduce you with some important steps and tricks for optimum keyword research.
Step 1: Make a list of important keywords relevant to your business(take help from the google search, youtube search)
Step 3: Now from results select your keyword on behalf of competition, traffic and CPC rates.
here you have done!
3. Content always King
Content is the most important factor of SEO, without effective or real content we can’t rank on search engine. SEO friendly content can boost the rank of our page. Higher the quality of Content, the higher your content will rank on search engines.
Creating SEO friendly content is not so difficult to follow below steps we can create “Super SEO friendly” Content.
1. Research about the topic as much as possible.
2. Write Unique SEO friendly Content
3. Use Images and infographics
4. Make the content interesting and Informative.
5. Lenth should be in between 500-2000 words.
4. Featured Snippet Optimization
Featured snippets are search result with RANK#0 and most used by users. Because snippets show the summery of our desired answer in the paragraph or in form of a list.
So to earn huge traffic it is like magic, here are some tips to create Snippet
Follow and Action Items:
1. Create a list of search queries that you are already ranking between position #1 to #20.
2. Find out the queries that display featured snippets – also the pages from your site ranking for same.
3. Re-optimize your content to create a snippet( improve readability, page speed, user experience, etc…).
The answer should be clear and accurate of the query. Make this section of the content very visible to users.
And now improve content one more time by following the above steps.
5. Brand Reputation and Relationship Driven Link Building
Google understands better about brand and Reputation and link building is the main factor of how Google understands and matches queries and reputation with web data.
Google is very smart in assessing links due to its algorithms. So try to build links with topically relevant, Well-branded and authoritative have high/substantial traffic websites to grow your Reputation.
Summary: So following these TOP 5 SEO Tips and Tricks for 2018 and SEO Strategies you can boost the SEO of your website. For any question or suggestion please comment below, we will revert you as Soon as possible.